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Weel creates expanded CFO and COO roles to bolster leadership

Profession
29 July 2024
weel creates expanded cfo and coo roles to bolster leadership

The spend management platform has promoted Damon Hauenstein to the expanded role of chief financial officer and chief operating officer.

Weel has announced the appointment of Damon Hauenstein as chief financial officer and chief operating officer to strengthen its executive leadership.

The spend management platform provides digital corporate cards and systems for managing money for businesses.

In his COO capacity, Hauenstein will oversee the company’s daily operational execution, in addition to his existing CFO responsibilities.

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Weel founder and chief executive Daniel Kniaz said the company has significantly increased the scale of its operations in recent years and is now processing over $500 million in transactions annually,” said Kniaz,

"Damon has played a pivotal role in building the frameworks and systems underpinning this growth while leading our most critical strategic initiatives. I am confident that his expanded role will deliver enhanced efficiencies and accelerate our growth trajectory."

Hauenstein said he was delighted to take on the role of COO alongside the CFO role.

Weel is at a critical juncture in our scale-up journey and we now have the foundations in place to pursue our ambitious global growth strategy,” said Hauenstein.

“I look forward to continuing to partner with Daniel, Russell, and the wider team to deliver exceptional outcomes for our customers.”

Damon joined Weel in 2022 as its inaugural chief financial officer. Before joining Weel, he spent over a decade at Citi, most recently as a director in its global investment banking team. During his tenure, he successfully led teams in numerous landmark mergers and acquisitions, and capital market transactions with a combined value exceeding $20 billion.

The move caps a dynamic phase for Weel, including a recently announced strategic partnership with Nium and Visa to enhance its customer offerings and bolster the company’s growth.

The company also recently appointed Marten Jagers as chief revenue officer and Nina Putica as head of marketing.

About the author

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Miranda Brownlee is the news editor of Accounting Times, an online publication delivering analysis and insight to Australian accounting professionals. She was previously the deputy editor of SMSF Adviser and has broad business and financial services reporting experience, having written for titles including Investor Daily, ifa and Accountants Daily. You can email Miranda on: [email protected]

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